Discover and read the best of Twitter Threads about #advertisement
Most recents (11)
two best-selling books, both decades old, warned us what #marketing would do to #politics. (I'm sure that many others books did the same—maybe better—but these are the two we know.)
the first was Vance Packard's "The Hidden Persuaders" from 1957.
archive.org/details/hidden…
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the first was Vance Packard's "The Hidden Persuaders" from 1957.
archive.org/details/hidden…
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Packard's text is a popular treatise on "psychological advertising"—inducing people to buy products for *irrational* reasons, by appealing to their buried fears and traumas.
Packard writes about many aspects of this new #marketing method of exploiting human weaknesses.
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Packard writes about many aspects of this new #marketing method of exploiting human weaknesses.
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the insidious thing about the "psychological" method of #marketing is that the advertising method, i.e. manipulation of human fears, is completely dissociated from the product itself. one may use fears and traumas to sell *literally anything*, even @bariweiss or @elonmusk.
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Currently, @facebook is running this insulting ad blaming #Autism on @tylenol and claiming there is already a #Settlement. The ads are run by a shell company but the number (877) 338-2751
directs to a call center for @WattsGuerra
directs to a call center for @WattsGuerra
I received a call back from the firm and they made clear there is currently "no settlement" but they are working to one. @FTC, @FCC @CFPB, how is advertising like this not blatantly illegal, and if it is, why is @Meta continuing to allow it after many, including @PolitiFact...
.. have responded in comments to call how dishonest the #advertisement is?
I get the firm wishes to generate leads, but this method is potentially damaging to an entire community of parents of #autistic children, and the @tylenol corporate brand.
I get the firm wishes to generate leads, but this method is potentially damaging to an entire community of parents of #autistic children, and the @tylenol corporate brand.
ネタにマジレスすると……
togetter.com/li/1750758
子育て中のパパママの奮闘ぶりを忠実に伝えるピクトグラムが秀逸
｢アスリート感がハンパない｣
#pictograph #pictogram
#GraphicDesign
#advertisement
後続→
togetter.com/li/1750758
子育て中のパパママの奮闘ぶりを忠実に伝えるピクトグラムが秀逸
｢アスリート感がハンパない｣
#pictograph #pictogram
#GraphicDesign
#advertisement
後続→
→承前
ネタにマジレスすると……
togetter.com/li/1749484
【更新】ピクトグラムで｢IT業界における競技50種目｣が開催されている模様
｢椅子寝｣ ｢定時ダッシュ｣など
#pictograph #pictogram
#GraphicDesign
#advertisement
後続→
ネタにマジレスすると……
togetter.com/li/1749484
【更新】ピクトグラムで｢IT業界における競技50種目｣が開催されている模様
｢椅子寝｣ ｢定時ダッシュ｣など
#pictograph #pictogram
#GraphicDesign
#advertisement
後続→
→承前
以前、ピクトグラム作成に携わっていた人間から敢えてネタにマジレスしてみる。
ピクトグラムを作る際に絶対に外せないのは判読性(解読性)と伝達性である。
#pictograph #pictogram
#GraphicDesign
#advertisement
後続→
以前、ピクトグラム作成に携わっていた人間から敢えてネタにマジレスしてみる。
ピクトグラムを作る際に絶対に外せないのは判読性(解読性)と伝達性である。
#pictograph #pictogram
#GraphicDesign
#advertisement
後続→
1/3
Would you like some #greentea #extract #Herbal #supplements drink for #weightloss?
Good, you can enjoy your #weightlosstransformation 6-ft-under. Here is what #greentea extract does👉liver biopsy #marked regions = what is left of liver
#livertwitter #pathology #LiverPath
Would you like some #greentea #extract #Herbal #supplements drink for #weightloss?
Good, you can enjoy your #weightlosstransformation 6-ft-under. Here is what #greentea extract does👉liver biopsy #marked regions = what is left of liver
#livertwitter #pathology #LiverPath
2/3
1. Check/declare your supplements.
2. Be wary of #nutrition and #weight management #quacks
3. Want #loseweightfast? - sweat it out, dont sweat your liver out.
4. #STAY away - multilevel marketing #FRAUDS
More 👉bit.ly/3komJo3
#MedTwitter #MedStudents #media #healthy
1. Check/declare your supplements.
2. Be wary of #nutrition and #weight management #quacks
3. Want #loseweightfast? - sweat it out, dont sweat your liver out.
4. #STAY away - multilevel marketing #FRAUDS
More 👉bit.ly/3komJo3
#MedTwitter #MedStudents #media #healthy
3/3
Never forget the #sexist, #outrageous, #PANIC inducing #advertisement that #pseudoscience #Ayurveda and #Homeopathy uses as #fishing #bait on unassuming persons
NO '#faster way to lose weight' - its a #myth
#health #education #MedEd #publichealth #shortstories #girls
Never forget the #sexist, #outrageous, #PANIC inducing #advertisement that #pseudoscience #Ayurveda and #Homeopathy uses as #fishing #bait on unassuming persons
NO '#faster way to lose weight' - its a #myth
#health #education #MedEd #publichealth #shortstories #girls
Last week on my WhatsApp status...
I wrote about why you can't copy someone's ad.
Besides the fact that your audience may not be in the same niche...
Your audience may also be on a different level of awareness.
I ended up writing so long a status series... I decided...
I wrote about why you can't copy someone's ad.
Besides the fact that your audience may not be in the same niche...
Your audience may also be on a different level of awareness.
I ended up writing so long a status series... I decided...
...to document it on my blog.
Know the 5 levels of Prospect awareness...
And you will be able to craft an ad copy that meets your prospect exactly where she is, and converts her.
kendrakopy.com/the-5-levels-o…
Know the 5 levels of Prospect awareness...
And you will be able to craft an ad copy that meets your prospect exactly where she is, and converts her.
kendrakopy.com/the-5-levels-o…
#AprilOfMarketingTips
#17DaysToGo
-People love variety
-People love to see creativity
These things engage them. And you want engagement on your advertisements!
I saw this photo on Behance and it attracted me.
What's in the photo?
#17DaysToGo
-People love variety
-People love to see creativity
These things engage them. And you want engagement on your advertisements!
I saw this photo on Behance and it attracted me.
What's in the photo?
The photo is Easter-inspired.
It has twelve plates and one plate has no food on it.
Creative advertising draws in engagement.
Writing your advert around an event, festive season, celebration, buzzing gist, trend, or news is a creative way of drawing attention!
#Marketing
It has twelve plates and one plate has no food on it.
Creative advertising draws in engagement.
Writing your advert around an event, festive season, celebration, buzzing gist, trend, or news is a creative way of drawing attention!
#Marketing
Engage your audience with creativity around stories already familiar to them.
#advertisement #Advertising #Businesses #Digital #DigitalMarketing #Sales #salestips #sellbetter
#IndomieForNaija #indomie
#advertisement #Advertising #Businesses #Digital #DigitalMarketing #Sales #salestips #sellbetter
#IndomieForNaija #indomie
#AprilOfMarketingTips
#22DaysToGo
Your Family Members Can Help You Sell.
Doubt it? I don't mean that they advertise for you... they may, (if they believe in your stuff), but this is what I mean...
Because selling works by convincing your prospects to buy, your family...
#22DaysToGo
Your Family Members Can Help You Sell.
Doubt it? I don't mean that they advertise for you... they may, (if they believe in your stuff), but this is what I mean...
Because selling works by convincing your prospects to buy, your family...
...may help you here.
How?
When you want to convince your mum about an idea, what do you do?
First off, you do not insinuate in any way that you know better than her.
You try to sound as "moral" as you can.
If you want to convince your teenage brother about a style...
How?
When you want to convince your mum about an idea, what do you do?
First off, you do not insinuate in any way that you know better than her.
You try to sound as "moral" as you can.
If you want to convince your teenage brother about a style...
What do you do?
You convince him that the girls in "his league" will find it cool on him
Also, that other boys and his "role model" will think him cool.
To convince your father or older brother to give you something?
You may want to run some "seemingly hard" errands...
You convince him that the girls in "his league" will find it cool on him
Also, that other boys and his "role model" will think him cool.
To convince your father or older brother to give you something?
You may want to run some "seemingly hard" errands...
#Update #Antisemitic Incident!
#Germany #Gießen #Buchenwald
It was an incident that made headlines far beyond the borders of the 14,000-inhabitant city of #Grünberg (#Gießen).
#Germany #Gießen #Buchenwald
It was an incident that made headlines far beyond the borders of the 14,000-inhabitant city of #Grünberg (#Gießen).
At the beginning of November, it became known that several students from Theo-Koch School had #played and #sung #Antisemitic songs on their way back from a visit to the memorial in the former #Buchenwald #concentrationcamp near #Weimar.
Even then, the school announced the #consequences. Now school #community has turned to the public - with an #advertisement in a regional #newspapers. In the #ad, which appeared under the heading "Zero #Tolerance with #AntiSemitism",
#InfluencerMarketing #influencer the regulations of the Advertising Regulatory Board (ARB) have been doing the rounds for quite sometime now, but if you are not aware here is what (brand) influencers need to know:
Ordinarily the brand which approaches you should approach you with an influencer agreement which will clearly state your obligations as an influencer and should naturally include the advertising regulations of the ARB. Please read your agreement to make sure it’s all there.
In the event that you do not have an agreement 🚩 you can still just carry on with this thread and ensure that you protect yourself as brand YOU! As we were taught in law school “ignorance of the law is no excuse” so you can’t avoid liability just because you were unaware.
Godrej vs IKEA battle. #IKEA dropped an #advertisement bomb. Every popular #publication captured it. Everyone needs to know got to know IKEA been #Launched in #India. People thinking #Godrej using IKEA Fonts are in contrary promoting IKEA. Not in this case. The case is very
different. Suppose on Sunday, you are couch surfing Pepperfry and other furniture websites. You already know IKEA is not doing free delivery, installation, warranty and emi behalf of Godrej. Walking into IKEA store now would be a curious fun exercise. If the effectiveness of
#promotion by IKEA fall short for #Brand Recognition by premium segment #customers then Godrej ads would be working against Godrej. Now for IKEA to overcome the shortcoming, it will take a lot of time. Communicating the improvement in 2nd round of ads by IKEA will never be as
1/ Online Social Network Platforms are like Snake eating its own tail. #UX #Dopamine #strategy #digitalmarketing #contentmarketing #Facebook #Instagram #Linkedin #Twitter #DM #Campaign #Ads #Revenue #Business #SocialNetwork #Analytics #Shares. The single row timeline design of
2/ most Social Network mobile apps have limited space to cater the content. Either the ad will show up or the user published content will show up in that limited space at one time. Promoting targeted ads means the limited space in timeline will be consumed by the paid ads. The
3/ free user published content will get less priority. Less priority means less chances of it showing up on others timeline and vice-versa. It means less Discoverability. Lesser discoverability means less responses (Likes, Comment, Reshare) on the content. Less response means
