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"Big news"? Not really when you've already been taking advantage of Page Access for years. Playing catch up...
Instagram is giving the brand the ability to boost the influencer's organic post right into feeds outside of the audience of the creator. Like many things on Instagram, it's just one button for the Influencer to toggle to give the brand the right to do that-that's a plus of this
However, you only have the ability use that organic post as an ad. With page access, you can serve whatever you want through that Influencer's page to their audience and to look-a-likes. Interested? @kynshipco @TaylorHoliday
#InfluencerMarketing #instagramads #DigitalMarketing
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