Discover and read the best of Twitter Threads about #Worlds2020
Most recents (6)
🧵1/ @overwatchleague Grand Finals Viewership Analysis.
Here are the stats that @Activision released for 2020 and 2019.
While the headline is "1.55M +38% YoY" that's highly misrepresentative.
Here's why:
Here are the stats that @Activision released for 2020 and 2019.
While the headline is "1.55M +38% YoY" that's highly misrepresentative.
Here's why:
2/ Of the 1.55M Global AMA, 90% of that audience is China (1.39M).
While Chinese streaming sites #'s are still suspect re: of AMA, the bigger issue is do US brands care about China?
I'm sure @TMobile (@SFShock ) and @bumble (@GenG ) don't.
While Chinese streaming sites #'s are still suspect re: of AMA, the bigger issue is do US brands care about China?
I'm sure @TMobile (@SFShock ) and @bumble (@GenG ) don't.
3/ You can always tell the bad data from what's missing and or 2020 is US Only AMA.
The data from 2019 says 472,000 AMA - however a vast majority of that comes from the @ABC broadcast that generated 367,000 viewers.
The data from 2019 says 472,000 AMA - however a vast majority of that comes from the @ABC broadcast that generated 367,000 viewers.
For #Worlds2020, the @lolesports team is leaning into our digital strengths to produce an epic show in true @LeagueOfLegends #Esports style.
Today was Day One.... âś…
A thread… 1/7
Today was Day One.... âś…
A thread… 1/7
Fans who’ve watched Worlds in past years know we put on a show. Our stage productions have actually pioneered in live mixed-reality performances, blending AR & holograms in inventive ways where it’s hard to see where reality stops & magic begins. This year is no different. 2/7
One of the largest mixed-reality teams in the world (40+ technicians & artists) have come together for #Worlds2020. It is being co-produced and art directed by POSSIBLE Productions. 3/7
possibleproductions.com
possibleproductions.com
UPDATE: We are making some changes to our roster rules to account for the unique challenges posed this year for #Worlds2020. Typically the roster lock date for Worlds takes place in mid-September, and teams can adjust their rosters freely up until that point. Thread 1/
This year, this process is significantly complicated by the stricter travel restrictions in place from COVID-19. All travelers to China must have a valid visa prior to traveling, and these applications were processed over a month ago. 2/
If a team encounters a roster issue as they prepare to travel, they cannot realistically add a free agent (or change their subs) to replace someone. To help mitigate this, we’ve implemented a limited loan program that would allow teams to borrow a player from another team... 3/
NEWS: #Worlds2020
âś… New Prize Pool allocation
âś… Venue: Shanghai Media Tech Studio (Finals in Pudong Football Stadium)
âś… Broadcast Sked
✅ 22 Teams 👇
âś… 12 Leagues
Time to #TakeOver!
Thread...
âś… New Prize Pool allocation
âś… Venue: Shanghai Media Tech Studio (Finals in Pudong Football Stadium)
âś… Broadcast Sked
✅ 22 Teams 👇
âś… 12 Leagues
Time to #TakeOver!
Thread...
Over the past few years, the World Champion skins have performed better and better, leading to a much larger gap in prizing between first and second place. To create a more equitable structure, the first-place prize will be reduced and allocated to the other finishers 👇
The Shanghai Media Tech (SMT) Studio is AMAZING! Wait until you see what our team has in store for our fans starting September 25. Here's a bit more detail on the venue...
GO: bit.ly/2FBIaSi
GO: bit.ly/2FBIaSi
NEWS: We have formed a strategic partnership with @bilibili_en granting them exclusive broadcasting rights for @lolesports content in China beginning at #Worlds2020 through at least MSI 2023. Some recent coverage on Bilibili, perspective on the partnership, and more in thread...
China’s Streamer Bilibili Aims to Embrace a Wider Audience Without Alienating Its Fans variety.com/2020/digital/f… via @Variety
More than just a large media rights agreement, the partnership offers us a deep content programming component. During #Worlds2020, for example, some of the programs will be broadcast non-stop throughout the event period (Sept. 25-Oct. 31)
lolesports.com/article/2020-w…
lolesports.com/article/2020-w…
Loving our “Take Over” creative for #Worlds2020 this year. Here are a few other graphic examples of what you’ll see in our content over the next few months as we build toward the Oct. 31 @LeagueOfLegends World Championship finale... 1/3
