Discover and read the best of Twitter Threads about #No_Bindi_No_Business
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#Thread Idi0t’s Guide to #NoBindiNoBusiness, for the trolls who deliberately misinterpret the hashtag n the thought behind it. Repeat after me, #No_Bindi_No_Business is about CHOICE. It is not a compulsion, it is not a law. It is about the right of the ordinary Hindu to say NO!
When brands advertise for Hindu festivals like #AkshayaTritiya #Ugadi #Deepavali #GaneshChaturthi it is a reasonable expectation that they should respect the consumer’s culture, traditions, symbols. A bindi/Tilak/sindoor is one of the prominent Hindu symbols #NoBindiNoBusiness
If a brand wants Hindu money, the brand HAS to respect Hindu sentiments. The ads have to reflect the Hinduness, the joy, the spiritual significance of the festival. You want Hindus to buy gold from you for #AkshayaTritiya then show respect to Hindu culture. #NoBindiNoBusiness
